According to IDC, the amount of digital data created over the next five years will be greater than twice the amount of data created since the advent of digital storage.
Mirroring this sentiment, Statista predicts that data creation will grow to more than 180 zettabytes by 2025, which is about 118.8 zettabytes more than in 2020. This vast, and ever-increasing, volume of data is creating havoc for organizations that need to streamline data integration, lower the cost of data storage, and power downstream analytics.
Complicating an already challenging situation is the fact that today's enterprise data landscape is increasingly hybrid, varied, and changing. IoT-generated data, increasing volumes of unstructured data, the growing reliance on outside data sources, and rising prevalence of hybrid multi-cloud environments are forcing organizations to scrutinize how they store data.
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